01 — Project Overview
Lucid worked closely with the design agency, Seeper, to produce bespoke playtables to house their groudbreaking interactive technology. The tables were to be shipped to stores worldwide and had to be extremely stable and safe and with a very high-end finish
The company produced the world’s first digitally activated play tables, now located in five Lego Discovery Centres across the globe. Using the play tables guests can experience Dino-, Arctic- and Aquatic-themed Lego landscapes, that have been brought to life with interactive 3D projection and responsive audio. The integrated touch screens feature display tutorials designed to help guests build their own Lego creations.