Blu e-Cigs

Fabrication, Diffused LED, Tour Support

01 — Project Overview

Lucid were commissioned to build a brand-inspired LED sculpture. The brand’s iconic sequential triangle formed the basis of the design. We provided a full build service, including in depth product-specific and production / build solutions, and continued on-site event support throughout the tour.

Our video flex solution and LED processor were used along side an AI media server to enable easy mapping and installation of the blue triangle lighting design.

The video flex was housed in our durable diffusion LED channel, providing a solid bar of light that had a high visual impact.

02 — Video

Blu e-cig TV advert0:39